Are you a business planning to expand your operations internationally? Or is your business aiming to reach more customers internationally this year? Whatever your motive is, one of the first steps you should take is to make sure your website expands its reach to more people globally.
And to achieve this prime goal, your business needs to master international SEO. Here Pentacodes, the best SEO agency in Dubai, provides a simple but powerful checklist to help your business achieve global success in 2024.
Start with Research
Before diving in, understand your target markets. Research which countries you want to reach and what languages they speak. As the best provider of SEO services in UAE, we make sure that your potential customers do not miss out.
Consider Search Engines other than Google
What do you think is the most used search engine in your country? Most probably, the answer will be Google, but many countries do use various other search engines. For example, Baidu and Yandex are dominant search engines in China and Russia respectively. Our experts in SEO services in UAE optimise your website for these local search engines.
Use Country-Specific Domains
With the best SEO services in Dubai, we assist you boost your website’s visibility in local search by using country-specific domains. This will help the search engine identify your targeted area.
Localize Your Content
Localizing the website content does not mean mere translation. The content on your website, including text, images, and even offers should fit cultural interests and requirements. With our extensive experience as the best SEO agency in Dubai, we have figured out that a strategy that succeeded in one country might not succeed in another.
Implement hreflang Tags
Hreflang tags inform search engines which version of your page to show based on the visitors’ language and region. The best SEO services in UAE utilise this to prevent content duplication and ensure the right content reaches the right audience.
Focus on Local Keywords
Keywords can vary greatly between regions. As the best SEO services in UAE, our team does detailed keyword research and includes local keywords throughout the website. We leverage tools such as Google Keyword Planner so that your website contains content that users in each location are searching for.
Optimize for Mobile
Who doesn’t use mobile devices for searching on the internet? To cope with the increasing mobile usage worldwide, we have the best SEO services in Dubai to create a responsive design for your website. It makes sure the website is mobile-friendly, looks great and works well.
Improve Page Load Speed
The internet speed may vary in different countries. It is important that your website loads quickly regardless of the internet speed to retain visitors. As the best SEO agency in Dubai, we have an expert team utilising content delivery networks and minimising unnecessary code.
Build Local Backlinks
Our SEO services in UAE include obtaining backlinks from reputable local sites to boost your credibility in each region. This can be achieved through partnerships, guest blogging, or local business directories. With high-quality backlinks, websites can enhance their authority and ranking.
Monitor and Adjust
We understand that SEO doesn’t end with a single task. Our experts regularly review your performance using tools like Google Analytics to see what’s working and what isn’t. Adjust your strategies based on data to improve your international SEO efforts continuously.
This checklist covers all aspects of international SEO, but incorporating these into your marketing strategies can seem a bit challenging. Worry not, Pentacodes, the best SEO agency in Dubai is here to help you out. We can work together to elevate the global presence of your website and drive more traffic. Let’s get started on making your international success a reality!
